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There are 27,000
categories and millions of items for sale on eBay every day, but don't
worry about competition. They all have the same chance to sell,
especially if you make your Web page look professional. All you need to
do is RESEARCH your item to get an idea of price and the way it should
be described. Then make an attractive page with a picture of your item
and promote it as if you were selling it in person.
Here are questions and answers from the Boca
Raton Computer Society's September general meeting Q & A session
about buying and selling items on eBay:
Q. Where do I find "Buy It Now" Items?
A. On the "Buy It Now" tab at the head
of any eBay search page. Search your item, then select the "Buy It Now"
tab at the head of the search page. All "Buy It Now" items will be
listed. You can sort them by items "ending first", "newly listed",
"lowest price", or "highest price~~". The latter is useful when
researching an item that you wish to sell.
Q. How do I Edit or Change My Listing?
A. The information you can edit depends
upon the time you have left before your listing ends and whether your
item has had bids or purchases. If your Item has received no bids or
purchases and does not end within 12 hours, you can revise anything in
your listing except the selling format (for example, you can't change
your auction-style listing to a fixed price listing). If your item has
received a bid, a purchase, or ends within 12 hours, you can only add to
the item description or add a second category. (Exception: If your
listing has a bid and ends within 12 hours, you can't add to your
description or add a second category .)
Add optional seller features to increase your
item's visibility. To change or add information or upgrade your listing
to attract more buyers, you can go to the REVISE YOUR ITEM PAGE.
Q. What if I can't reach my buyer?
A. Request Your Buyer's Contact
Information. Like you, buyers sometimes have emergencies, illnesses, or
computer problems. Check your buyer's feedback to see what other trading
partners have said. If your buyer has mostly positive feedback with
little or no mention of problems, be patient. Your buyer may not be able
to respond to you right away for legitimate reasons. If you don't get
an email response, you can request your buyer's phone number. Sometimes a
phone call helps make communication easier.
If your item was a regular listing that ended
without a reserve price or a Reserve Price Auction where the reserve is
met and you are unable to contact your winning buyer, your listing may
fall under eBay's Non-Paying Buyer Policy. This policy will tell you how
to request a fee credit from eBay if your buyer does not pay.
If your listing is a Reserve Price Auction and
the reserve is not met, the transaction is not considered successful.
Offering to sell an item directly to bidders when the reserve was not
met is against eBay rules and is also called fee avoidance.
If your attempts to reach your buyer fail and
you're unable to complete the transaction, consider making a "Second
Chance Offer" If you have requested your buyer's contact information and
it is invalid, you may contact eBay with the information.
Q. How do I know if my seller or buyer is reliable?
A. The best way to find out if your
buyer or seller is reliable is to Check their Feedback: Get to know your
seller-before you buy. eBay's feedback system gives you confidence to
purchase items from past comments from buyers and view feedback details.
It is important to review a seller's feedback
details, not just look at the feedback rating number. The details will
show the types of experiences other buyers have had with the seller.
View a seller's feedback by visiting the view feedback request form. Or,
when you see a seller's User ID, such as "Makeadeal (125)", click the
number to go straight to the seller's feedback page.
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When to check it
Before you bid on an item, you can check the
seller's feedback rating by clicking on the number next to their name,
or from the view feedback request form. Sellers may also want to view
the feedback profiles of bidders to see how reliable they've been in the
past.
How to leave it
After you make a sale or purchase, remember to
leave feedback for the eBay member with whom you dealt. This helps
everyone in the community to know what it's like to deal with that
member.
Notes
Feedback cannot be erased. The feedback you give
or receive is permanent, so be sure to make only fair and factual
comments.
Q. If I have many of the same item for sale, how are they listed?
A. They will be listed and sold as a
"Multiple Item Auction" or "Dutch Auction." When you see that a seller
has listed a quantity of two or more identical items for sale on an eBay
auction, that's a Multiple Item Auction (Dutch Auction). Unlike a
regular eBay auction, Multiple Item Auctions can have many winners. When
you bid on a Multiple Item Auction, you specify the number of items
you're interested in and the price you're willing to pay. All winning
bidders will pay the same price: the lowest successful bid. Much of the
time, all buyers pay the starting price in Multiple Item Auctions.
However, if there are more bids than items, the items will go to the
earliest successful bids.
To beat another bid, yours must have a higher
total bid value (bid price x number of items bid on) than other bids.
Reducing this total bid value in subsequent bids is not permitted.
Successful bids are displayed when you click
on the link reading, "see winning bidders list" link. The complete
bidding history (including any unsuccessful bids) is displayed when you
click on the "bid history" link.
You have the right to refuse partial
quantities. This means that if you bid for 10 items and are offered only
eight when the auction ends, you don't have to buy any of them.
Q. What is Proxy Bidding?
A. Enter your maximum, then sit back
and watch! eBay uses a helpful bidding system (called Proxy Bidding) to
make bidding on auctions more convenient and less time-consuming for
buyers.
Here's how it works:
1. When you place a bid, you enter the maximum
amount you'd be willing to pay for the item. Your maximum amount is kept
confidential from other bidders and the seller.
2. The eBay system compares your bid to those of the other bidders.
3. The system places bids on your behalf,
using only as much of your bid as is necessary to maintain your high bid
position (or to meet the reserve price). The system will bid up to your
maximum amount.
4. If another bidder has a higher maximum,
you'll be outbid. BUT, if no other bidder has a higher maximum, you win
the item. And you could pay significantly less than your maximum
price! This means you don't have to keep coming back to re-bid every
time another bid is placed.
Notes
a. This bidding system does not apply to Multiple Item Auctions (Dutch Auctions).
b. In Reserve Price Auctions, if your
maximum bid is the first to be greater than the seller's reserve price,
the eBay system will automatically jump the price up to meet the
reserve, and bidding will continue from there.
Reproduced from the October 2003 issue of
Boca Bits, the monthly magazine of The Boca Raton Computer Society, Inc.
(BRCS). Pamela Tabak fields questions about Buying & Selling on
eBay prior to BRCS' monthly meetings and publishes answers to questions
e-mailed to her in a Boca Bits column every month. She provides
additional pointers at
http://personal.atl.bellsouth.net/e/p/eptusa/EbayInformation.htm.
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