Number 207 - August 2000

UPDATE
DVD Business Cards     In the July 1999 TOGGLE we carried a short article about a new type of "business card" which Ray Mills had picked up at a technical conference in Seattle. It had normal business information printed on it but was quite stiff and slightly larger than most business cards. When you turned it over you discovered that it was, in fact, a small Compact Disk containing about 20 MB of data about your company and products. The data could be text descriptions, product specs and pricing, photographs or drawings, even music and videos so long as they fit within the space available. Astounding!     Just for the heck of it, a year or so later, we visited the site of one vendor, SquareCD, (www.squarecd.com) and were interested to note that they are now offering "cards" in DVD format with considerably larger capacities than the CDs mentioned above. In part their blurb says:     "SquareDVD allows 8 to 16 times as much data or rich, full-screen video. DVD-video CDs can also be played in most TV set-top boxes as well as computer DVD drives which may give	you a broader audience for your message. The expanded capacity of the DVD-data discs gives you the ability to send more information than standard CDs."     If you are in sales and marketing, or otherwise interested, the accompanying chart shows three formats offered:
Number 207 - August 2000